Editorial Design
Chroma
An independent design magazine needed layouts worthy of its subject — balanced grids and confident typography that give long features room to breathe.
The Challenge
Chroma’s writing deserved better than its template — cramped columns and timid headlines flattened every story. The redesign had to feel premium while staying practical for a small editorial team.
The Approach
I created a flexible twelve-column grid, a three-size headline scale and a library of recurring departments. Strong rules for text, generous freedom for imagery — structure with surprise.
Gallery
Deliverables
- Cover and interior grid system
- Headline and text style sheets
- Department and feature templates
- Image treatment guidelines
- Reusable issue template files
Outcome
The relaunched issue reads calmer and looks sharper — owner Alex Anderson says the magazine finally has the premium editorial feel the team was chasing.
“The layouts are beautifully balanced and easy to read. It gave our publication the premium editorial feel we were looking for.” — Alex Anderson, Owner, Chroma Magazine
