Brand Identity
Identities that make brands unmistakable.
A logo is only the start. I build complete identity systems — mark, palette, typography and rules — so your brand looks considered everywhere it appears, from a favicon to a fascia.
What’s Included
Everything a brand needs to launch
Logo suite
Primary mark plus secondary, mono and responsive versions — drawn as vectors, built to scale from stamp to signage.
Colour & type system
A restrained palette with exact values and a type pairing chosen for voice, legibility and longevity.
Guideline document
Clear usage rules for spacing, placement, backgrounds and misuse — so anyone can keep the brand consistent.
Launch applications
Cards, social avatars, packaging fronts or signage mockups that show the identity working on day one.
How We’ll Work
From first sketch to final files
- 01DiscoverA working session on your audience, competitors and ambitions.
- 02ConceptTwo to three distinct creative routes, presented with rationale.
- 03DesignRefinement of the chosen route across every lockup and colour.
- 04ReviewStructured rounds of feedback until the system feels inevitable.
- 05DeliverA tidy handover: vectors, guidelines and ready-to-use exports.
